Popular Irish Skincare Brand Ella & Jo Wins Big at Top Beauty Awards

Industry News
Written By Mariana Aleman

Huge congrats to Irish skincare Ella and Jo that just snagged one of the industry's most prestigious beauty awards!

Dubbed the Oscars of beauty, the CEW (Cosmetic Executive Women) UK Awards are the ultimate accolades in the industry, judged by around 1,000 beauty insiders and consumers.

These beauty experts span the entire industry, and over six months, entrants must submit and demo their products for the judging panel. After rigorous testing, the judges vote for the standout products, and this year, one big award went to an Irish skincare brand!

Launched in 2006, the CEW UK Awards honor creativity and brilliant product innovation, quickly becoming the gold standard in the beauty industry. In 2024, over 35 awards were given out, covering everything from best fragrance to beauty tool, across all price points from mass to prestige.

The Big Winners

This year's winners include some familiar names. Laura Mercier's Caviar Eyeshadow Stick Matte won Best New Eye or Brow Product (Prestige), and Living Proof's No Frizz Smooth Styling Cream took home Best New Hair Styling Product (Prestige). Selena Gomez's Rare Beauty Soft Pinch Liquid Blush was a big winner in the Mass category for Best Complexion Product, while The Inkey List's Oat Cleansing Balm snagged Best Beauty Icon. Sol de Janeiro’s Cheirosa '59 Perfume Mist was awarded Best New Fragrance.

Irish Skincare Triumph

The spotlight this year shines brightly on Ella & Jo, an Irish skincare brand that made waves after entering the UK market just 12 months ago. With Cat Deeley as its UK ambassador, Ella & Jo has rapidly built awareness and momentum. Founded by Charlene Flanagan and Niamh Ryan, this brand is known for its effective and affordable products, including their popular cleansing balm, mists, serums, tans, treatments, and masks. They proudly took home the award for Best New Brand (Prestige), the only Irish skincare brand to hit the leader board.

Congrats to Ella & Jo, and here's to their continued success! Check out the full list of winners here.

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