NYX PROFESSIONAL MAKEUP ENTERS THE METAVERSE WITH DREAM VORTEX NFT COLLECTION

NYX Professional Makeup has made a significant splash in the news with the release of its Dream Vortex NFT collection.

NYX Professional Makeup has made a significant splash in the news with the release of its Dream Vortex NFT collection, marking the GORJS beauty DAO's first artist collection.

The brand selected a group of nine talented and globally recognized artists known as Team Alpha, who have expertise in creating 3D avatars, to create 4,150 distinct NFTs for the Dream Vortex collection.

The NFT drop is scheduled for April 27, 2023, and individuals can mint an NFT pass via OpenSea to gain access to a one-of-a-kind avatar from the artist's collection.

The Dream Vortex NFT collection is primarily focused on promoting diversity, inclusion, creativity, and entertainment values in the metaverse through the DAO.

Each unique piece of art in this collection is inspired by the team's interpretation of a new era of beauty.

The DAO's Treasury funds were used to compensate the Team Alpha artists an upfront stipend to work on their collections. The artists will also receive royalties on all primary and secondary sales of their NFTs.

Additionally, all nine artists will retain complete ownership of their unique avatar IP, which is a significant deviation from the creator economy approach and has the potential to be a game-changer for how artists receive equitable compensation and recognition.

The Dream Vortex collection aims to offer unique utilities for each NFT, such as phygital art elements, which will be associated with physical traits within the artwork, such as the background, body parts, eyes, makeup, hair, and clothing.

These utilities will not only enhance the value of the NFTs but also create an exceptional experience for buyers.

The GORJS Dream Vortex collection's efforts with these dominant Web3 partners are helping to cultivate interoperability, not only in pure digital artistry but also in creating users' digital Web3 identities.

NYX Professional Makeup's Dream Vortex NFT collection is a noteworthy achievement in the metaverse space, highlighting how beauty brands are adapting to the new digital age.

The Dream Vortex NFT collection provides a unique opportunity for collectors to own a piece of digital art that is not only unique but also provides access to exclusive utilities, ensuring that the value of these NFTs will only increase over time.

To learn more about the Dream Vortex collection and GORJS: visit GORJS and join the Discord.

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