Breaking Beauty Boundaries: New Zealand's Pioneering Ban on 'Forever Chemicals
Great news from New Zealand! They are set to be pioneers in the global movement against 'forever chemicals.' By the end of 2026, New Zealand will stand amongst the first nations to prohibit the use of Per- and polyfluoroalkyl substances (PFAS) in cosmetics. From nail polish to foundation, these products often incorporate PFAS for enhanced durability and water resistance.
Dr. Shaun Presow, the Hazardous Substances Reassessments Manager, emphasises the significance of this decision, pointing out that PFAS chemicals don't easily break down and can accumulate in our bodies, posing potential risks of toxicity. New Zealand's decision aligns with international research, adopting a precautionary approach to address potential dangers linked with PFAS.
This ban builds upon the EPA’s Cosmetic Products Group Standard initiative, showcasing New Zealand's commitment to phasing out PFAS in various products. It's not limited to cosmetics; they are also taking measures to eliminate PFAS in firefighting foams and assessing background PFAS levels in the environment.
In 2023, the EPA conducted a thorough consultation, receiving 14 submissions from the cosmetics industry. The feedback played a crucial role in understanding the extent of PFAS use in cosmetics and garnered support for these positive changes.
PFAS, a group of 12,000 compounds known for their water, stain, and heat resistance, don't naturally degrade, posing a long-term threat to groundwater. Studies have linked certain PFAS substances to serious health issues, including kidney and testicular cancer, hypertension, thyroid disease, low birth weight, and immunotoxicity in children.
Join New Zealand in championing this proactive move towards safer cosmetics and a healthier environment. Let's make a conscious choice to prioritise products that align with well-being. Together, we can make a lasting impact by supporting this ban on 'forever chemicals.'
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