VALMONT GIVES SHOPPERS AN AI-POWERED SKIN ANALYSIS EXPERIENCE

Valmont has partnered with Perfect Corp to create an AI Technology.

Valmont has partnered with Perfect Corp, a beauty tech company that debuted on the NYSE last year. Their aim is to transform the shopping journey for Valmont customers. 

The partnership is in conjunction with the launch of V-FIRM, which is a group of three expert treatments which are said to restore the skin's volume and firmness.

With Perfect Corp's AI solution and Valmont's scientific expertise, consumers in over 50 countries can receive a detailed skin analysis and a personalised beauty routine in a matter of seconds. By using the latest advancements in deep learning, Perfect Corp's ultra-precise skin analysis tool offers visitors a precise analysis.

They will provide users with a unique skin score across five indicators, including wrinkles, hydration, firmness, radiance, and fatigue. 

The AI technology will also recommend a personalised skincare routine to each shopper based on the analysis results. 

This tailor-made skincare routine is composed of products that target the specific skin issues identified, giving users a one-of-a-kind, personalised experience. 

The partnership will assist beauty advisors in providing recommendations in the future, according to Fabienne Le Tadic, Valmont Group Chief Strategy Officer. 

In 2021, Perfect Corp also collaborated with Coty to offer virtual try-ons, online skin diagnostics, and data-driven personalisation for brands like CoverGirl, Sally Hansen, and philosophy, among others.

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