Makeup Trends

Let’s take a look at what our Beauty Buddies have to say on the subject.

The beauty industry is known for its constant evolution, with new products, techniques, and aesthetics emerging at a rapid pace. As business professionals, understanding the impact of these trends can be instrumental in connecting with a diverse and discerning customer base. Whether you are a makeup brand, retailer, or service provider, staying ahead of the curve in the beauty industry is key to thriving in this competitive landscape.

Staying in the know about the latest makeup trends is more than just keeping up appearances—it's a crucial aspect of engaging with the dynamic and ever-evolving beauty community. Makeup trends are not just fleeting fads; they hold the power to influence consumer preferences, inspire artistic expression and even shape the direction of the beauty industry.

Through Beauty Buddy, the app, we at PXBB organise customised survey campaigns for our clients. Surveys offer information, produce insights, confirm presumptions, and can assist in spotting emerging trends. This week, we polled our diverse community of active beauty and cosmetic lovers to find out which makeup trends they find most fascinating and whether social media has affected their decision to follow such trends.






Are you keen to gather valuable feedback and insights directly from your target audience? Don't hesitate to reach out to us today to discuss the exciting possibilities of running targeted surveys. Let us help you achieve your goals!

We understand the importance of knowing your target audience. Do you make assumptions about your consumers, their preferences, opinions and needs? Understanding your consumers is key to ensuring your business decisions are well-informed and effective.

AT PXBB we run targeted survey campaigns, through Beauty Buddy the app, for our clients. Surveys provide answers, generate fresh data and insights, they substantiate assumptions and also help identify new trends.


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